Wills, Trusts & Estates Prof Blog: “Over a quarter century ago, Michael Jackson agreed to become the voice of the Pepsi brand. Now, three years after the singer’s death, PepsiCo Inc. is acting on an agreement with Jackson’s estate to produce Pepsi cans with Jackson’s silhouette printed on the side as part of its new global marketing campaign—’Live For Now.'”
Pepsi Makes A Deal With Michael Jackson’s Estate
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